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Guide for Professional Diploma in Digital Marketing

Quiz Professional Diploma in Digital Marketing

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Quiz

1/10
HOTSPOT
You want to adjust the admin roles for the Digital Marketing Institute Facebook page. Click in the
screen shown to begin doing this:








Certification Exam Professional Diploma in Digital Marketing DMI DMI-PDDM 91-2767732270
Select the answer
1 correct answer
Option is correct.
Edit Page

Quiz

2/10
Version: 8.0

The process of refining your website so that it will be indexed and ranked by search engines is known
as
blank. Choose one of the following:
Exhibit:
. Complete the sentence by filling in the


Certification Exam Professional Diploma in Digital Marketing DMI DMI-PDDM 2-1530462109
Select the answer
1 correct answer
A.
Search Engine Optimization
B.
Indexing and Ranking
C.
Search Engine Marketing
D.
Social Media Marketing

Quiz

3/10
Web spiders carry out a key function within search. What is it? Choose one of the following:
Select the answer
1 correct answer
A.
Indexing the site
B.
Ranking the site
C.
Parsing the site
D.
Translating the site

Quiz

4/10
Implementing Search Engine Optimization (SEO) involves two key aspects. What are they? Choose
one of the following:
Select the answer
1 correct answer
A.
Onsite and offsite
B.
Onsite and micro site
C.
Offsite and directory
D.
Onsite and directory

Quiz

5/10
You wish to have your product name display as the primary search link in organic search results.
Which meta tag will help you achieve this? Choose one of the following:
Select the answer
1 correct answer
A.
Title
B.
Description
C.
Keyword
D.
Refresh

Quiz

6/10
You understand that both for indexing with search engines and for user navigation, providing a clear
navigation scheme is important. Which feature will help you do this? Choose one of the following:
Exhibit:


Certification Exam Professional Diploma in Digital Marketing DMI DMI-PDDM 3-3888038567
Select the answer
1 correct answer
A.
Sitemap
B.
Navigation Bar
C.
Keyword Research Tool
D.
Breadcrumbs

Quiz

7/10
You are carrying out offsite optimization on your website. Which one of the following would be part
of the exercise? Choose one of the following:
Select the answer
1 correct answer
A.
Inbound links
B.
Directory registration
C.
Domain name registration
D.
Canonicalization

Quiz

8/10
What does a search reveal about the person searching? Choose one of the following:
Select the answer
1 correct answer
A.
Location and intention
B.
Geography and age
C.
Sentiment and buying power
D.
Intention and age

Quiz

9/10
You are about to perform some research about what your target audience searches for on the
Internet. Which tool would you use? Choose one of the following:
Exhibit:









Certification Exam Professional Diploma in Digital Marketing DMI DMI-PDDM 4-2632670081
Select the answer
1 correct answer
A.
Google AdWords Keyword Planner
B.
Google Alerts
C.
Google Analytics
D.
Google Ad Planner

Quiz

10/10
What is illustrated by the graph shown?








Certification Exam Professional Diploma in Digital Marketing DMI DMI-PDDM 5-3574323331




Choose one of the following:
Select the answer
1 correct answer
A.
Long tail keywords
B.
High ranking keywords
C.
High volume keywords
D.
Search volumes over time
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Info quiz:

  • Quiz name:Professional Diploma in Digital Marketing
  • Total number of questions:199
  • Number of questions for the test:50
  • Pass score:80%

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