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Quiz

1/10
Engagement is what speeds up a business' innovation program and connects it with the people who
give it life.
Select one correct answer from the list:
Select the answer
1 correct answer
A.
speeds up
B.
democratizes
C.
orients
D.
governs

Quiz

2/10
Cross-Industry Lateral Innovation Panels are private groups of businesses from different industries
who from time to time host panel sessions together where each business sends one or more leaders
to engage with peers on the panel for the purpose of cross-pollinating ideas with one another. This
tends to produce highly lateral thinking around different ways of doing things—aka lateral
approaches. These individuals then return to their respective organizations and use their new
insights as fresh fodder for the Innovation Funnel.
Select one correct answer from the list:
Select the answer
1 correct answer
A.
Super-Industry Horizontal Thinking Labs
B.
Intra-Industry Lateral Thinking Teams
C.
Cross-Industry Lateral Innovation Panels
D.
Extra-Industry Horizontal Innovation Forums

Quiz

3/10
Innovation Kits are an activity where people from across the organization are provided with carefully-
designed starter kits containing certain paraphernalia intended to serve as thought-starters, which
the individuals are then challenged to use to spark innovative new thinking around a particular
business challenge, and to consider how the different pieces and parts can be recombined in novel
ways to generate innovative new opportunities for the business, all of which end up being fodder for
the Innovation Funnel.
Select one correct answer from the list:
Select the answer
1 correct answer
A.
Ideation Bundles
B.
Imagination Care Packages
C.
Innovation Kits
D.
Creativity Starter Packs

Quiz

4/10
Innovation Tournaments are internal competitions where teams of peers work together to identify a
new opportunity for the business, develop a relatively complete and well-thought-out business plan
for it, and then pitch it to an internal venture board, generally in order to get funding for taking the
concept further, understanding that concepts which prove strong enough may ultimately make their
way all the way through to final implementation, thereby providing an excellent method for surfacing
and funding non-core, and potentially breakthrough or disruptive, business innovations.
Select one correct answer from the list:
Select the answer
1 correct answer
A.
Hackathons
B.
Business Plan Competitions
C.
Innovation Jams
D.
Innovation Tournaments

Quiz

5/10
Since each Mechanism of Engagement will resonate with a different audience in the business, a
portfolio approach to their use allows a program to maximize its overall engagement, while also
benefiting from what?
Select one correct answer from the list:
Select the answer
1 correct answer
A.
A variety of languages
B.
A diversity of personalities, styles, perspectives, and capabilities
C.
A breadth of different demographics
D.
A range of intellectual capacities

Quiz

6/10
Program Leaders must take explicit steps using reinforcement mechanisms to drive ongoing
sustained engagement in the business' innovation program.
Select one correct answer from the list:
Select the answer
1 correct answer
A.
structural mechanisms
B.
reinforcement mechanisms
C.
enabling devices
D.
support structures

Quiz

7/10
Rewards generally involve either cash prizes or high-value material prizes.
Select one correct answer from the list:
Select the answer
1 correct answer
A.
cash prizes / high-value material prizes
B.
promotions / salary raises
C.
letters of appreciation / certificates of accomplishment
D.
new cars / vacation homes

Quiz

8/10
One of the Program Leader's jobs in relation to Engagement is to select and deploy the engagement
mechanisms most suited to special needs that arise from different functional groups and/or business
units in the business.
Select one correct answer from the list:
Select the answer
1 correct answer
A.
anyone, working anywhere
B.
deep deficiencies
C.
surprising new opportunities
D.
different functional groups and/or business units

Quiz

9/10
Open Innovation is a concept that deals with the strategic philosophy around where and how a
business goes about developing and commercializing new innovations.
Select one correct answer from the list:
Select the answer
1 correct answer
A.
When a business should develop and commercialize new innovations
B.
Where and how a business goes about developing and commercializing new innovations
C.
Where and how a business goes about finding new customers
D.
Where and how a business goes about branding and marketing new innovations

Quiz

10/10
Several very large businesses have in recent years turned to running campaigns on crowdfunding
sites—platforms traditionally reserved for entrepreneurs trying to raise funding to launch modest
businesses. The main reason these large businesses use such platforms is that it allows them to
market-test some of their more radical innovations by seeing how much attention, excitement, and
buzz they generate on these sites.
Select one correct answer from the list:
Select the answer
1 correct answer
A.
Market-test some of their more radical innovations by seeing how much attention, excitement, and buzz they generate on these sites
B.
Give their brand "street cred" for being truly innovative
C.
Gain extensive free marketing for their radical new innovations
D.
Generate extra revenue on the side to augment their main sources of revenue
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  • Quiz name:CInP: GInI Certified Innovation Professional
  • Total number of questions:246
  • Number of questions for the test:50
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