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Guide for B2C-Solution-Architect: Salesforce Certified B2C Solution Architect

Quiz B2C-Solution-Architect: Salesforce Certified B2C Solution Architect

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Quiz

1/10
A company Is implementing B2C Commerce, Service Cloud, and Marketing Cloud. The company Is
based in Europe and needs to be compliant with GDPR.
Which two design implementations should a Solution Architect use to ensure GDPR compliance?
Choose 2 answers
Select the answer
2 correct answers
A.
Use email addresses, SMS, or other channel addresses as the contact key {subscriber key) in Marketing Cloud
B.
Use a Salesforce record ID as a single unique identifier to apply across channels and clouds
C.
Set tracking site preference for each storefront
D.
Set field-level encryption across B2C Commerce, Marketing Cloud, and Service Cloud

Quiz

2/10
A salesperson needs to know which subscription a customer has subscribed to or unsubscribed from
when reviewing their account in Sales Cloud. However, Marketing Cloud needs to honor the
unsubscribe action when it sends out emails.
Which two steps should a Solution Architect take to meet these requirements?
Choose 2 answers
Select the answer
2 correct answers
A.
Create a Journey activity to update the records in Sales Cloud.
B.
Create a custom preference center that updates the records in Sales Cloud.
C.
Use the out-of-the-box preference center in Marketing Cloud.
D.
Implement the Marketing Cloud Connector to ensure the unsubscribe data is synced from Sales Cloud.

Quiz

3/10
A global pharmaceutical company wants to roll-out online shopping for customers in multiple
countries and needs a quick return on investment (ROI). The company is considering how to market
products from prenatal vitamins to drug therapies that improve neonatal outcomes.
Each country has its own regulations around marketing and online sales. Some countries may not
allow marketing to Individuals, but will allow marketing to healthcare providers and have different
regulations for various channels and touchpoints. In some countries, they are allowed to use curated
social content tor product ratings and discussions. In addition, branding Is uniquely defined In each
country so the company would like to combine ecommerce with existing content management
systems.
What strategy should a Solution Architect recommend to solve these needs?
Select the answer
1 correct answer
A.
B2C Commerce, Marketing Cloud, and Experience Builder with multi-Currency and translation workbench.
B.
Headless BZC Commerce. LINK cartridges. SFRA-style development with Heroku and MuleSoft.
C.
Multi-org approach with Partner and Customer Communities, B2C Commerce, Heroku, and Mulesoft for SFKA-style development.
D.
Multi-org approach with Service Cloud, LINK cartridges and translation workbench, and Partner and Customer Communities.

Quiz

4/10
A company has 2,000 customers and currently services them using a call center and spreadsheets.
Because of the lack of systems there is no ability to track how successful agents are. In addition, their
ordering system cannot be easily accessed by service agents costing valuable time and hurting
customer satisfaction.
What are two reasons a connected B2C Solution can add value to the company?
Choose 2 answers
Select the answer
2 correct answers
A.
Provides a better interface for agents using Service Cloud and B2C Commerce with Heroku
B.
Allows agents to more easily access customer data to better support customers when they call in
C.
Allows agents to use SSO to log into B2C Commerce and Service Cloud using the same credentials
D.
Increases spend ROI as fewer service agents will be needed, which can allow for more sales agents

Quiz

5/10
An organization that has B2C Commerce, Marketing Cloud, and Service Cloud has separate support
teams that work with customers based on their tier level. Tier levels are based on the amount of
money a customer spends. The organization wants incoming support cases to automatically route to
the correct team based on their tier level.
Which two options should a Solution Architect configure to accomplish this?
Choose 2 answers
Select the answer
2 correct answers
A.
Service Cloud can be extended with customer flows and Lightning Web Components to create a separate support process specifically designed for customers that are attributed a tier level.
B.
Tier levels must be calculated and attributed to customers in Marketing Cloud and then propagated to Service Cloud so that they can be used to inform how cases are routed to teams. Marketing Cloud must integrate with B2C Commerce to leverage purchase data necessary for these calculations.
C.
Case routing can be configured by configuring Service Cloud's omni-channel routine feature to route cases to support teams based on the tier level of the customer submitting the case and the availability of agents supporting each tier level.
D.
Tier levels must be calculated regularly and attributed to Contact records in Service Cloud so that the tier level can be leveraged by Service Cloud's omni-channel routing feature and synchronized back to B2C Commerce and Marketing Cloud.

Quiz

6/10
An insurance company needs the ability to relate contacts to their workplace to track which services
are paid by the employee benefits. Contacts receive emails to notify them of new policy offerings.
Agents also need to relate adults in the same household who share access to financial resources and
policy information to sign them up for the right policies. Adjusters need the ability to see and
respond to claims from anyone in the household. Independent agents need daily access to customer
data as well. Customers also need periodic access to claims and policy information for their
household. The company also wants to track what data searches are performed by agents and
adjusters on the platform to analyze their work.
Which products should a Solution Architect recommend in addition to Insurance for Financial
Services and Experience Cloud to meet these needs?
Select the answer
1 correct answer
A.
Shield and Event Monitoring Analytics App, Pardot
B.
Digital Engagement, Shield with Splunk, Social Engagement Studio
C.
REST API Event Monitoring and Tableau CRM, Marketing Engagement Studio
D.
Salesforce Field Service, Shield Encryption at rest. Digital Engagement

Quiz

7/10
Northern Trail Outfitters (NTO) wants to consolidate various legacy commerce platforms into one
centrally-managed platform on B2C Commerce. The IT department has been working extensively
with web frameworks (such as React and Angular) in recent years and wants to leverage the benefits
of B2C Commerce, but maintain the flexibility of the user experience using headless commerce.
Which three considerations, beyond user experience, should a Solution Architect consider before
confirming a headless approach?
Choose 3 answers
Select the answer
3 correct answers
A.
Additional infrastructure (for example Heroku servers) may be required to host the application
B.
Features that are available by default in the Storefront Reference Architecture (SFRA) app will need to be custom built in custom frameworks
C.
Developers will still be required to use the Commerce SDK for security purposes
D.
Available Service, Marketing, and LINK accelerators may not work without modifications when using a headless approach
E.
Developers familiar with the web frameworks (React, Angular) will be familiar with the framework used by B2C Commerce

Quiz

8/10
A company has Person Account set up on their Sales Cloud and they now want to map subscriber
data in Marketing Cloud. What should a Solution Architect recommend?
Select the answer
1 correct answer
A.
Sync Subscriber object.
B.
A Sync Person Account object.
C.
Sync Individual object.
D.
Sync Contact object.

Quiz

9/10
A global merchant plans to use B2C Commerce, Service Cloud, and Marketing Cloud to support the
shopper experience. They also plan on using Marketing Cloud Connect to integrate Service and
Marketing Clouds and the Service Cloud Connector for B2C Commerce. The customers will receive
SMS messages through Mobile Connect. One of the key requirements is to enable consent and
profile management across the clouds.
Which two recommendations should a Solution Architect make as part of the solution?
Choose 2 answers
Select the answer
2 correct answers
A.
SMS opt-in will sync with Service Cloud when contact ID is the subscriber key in Marketing Cloud
B.
Service Cloud profile data can be configured to sync to the Marketing Cloud profile center
C.
Profile changes in B2C Commerce will sync to Service Cloud when person accounts are used
D.
Shopper consent in B2C storefronts will sync to Service Cloud when person accounts are used

Quiz

10/10
A company is seeing an increased volume of customers browsing for higher-value items, as well as
longer consideration times before customers place orders based on what is in their shopping carts.
What are two tactics that a Solution Architect could recommend to increase checkouts and decrease
the time from adding items to completing a checkout?
Choose 2 answers
Select the answer
2 correct answers
A.
Enable customer service agents to enroll customers in an Abandoned Cart Journey in Marketing Cloud if an interaction does not result in the processing of an order.
B.
Enable customer service agents to update and complete a cart transaction on behalf of the customer.
C.
When the cart value reaches a certain value, push a chat request to assist the customer with the checkout process.
D.
Monitor the cart items and time since it has been active in B2C Commerce and send a reminder and checkout incentive 18 hours after the cart was last modified.
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  • Quiz name:B2C-Solution-Architect: Salesforce Certified B2C Solution Architect
  • Total number of questions:151
  • Number of questions for the test:50
  • Pass score:80%

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