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Guide for Essentials of Pardot for Digital Marketers

Quiz Essentials of Pardot for Digital Marketers

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Quiz

1/10
Argument3
Which type of email can be used in a one-to-one email send?
Select the answer
1 correct answer
A.
Autoresponder
B.
Email template
C.
Engagement program email
D.
List email

Quiz

2/10
Argument0
Pardot users can grant access to Pardot by clicking "Grant Access" from the request email
they receive. How else can access to the account be provided?
Select the answer
1 correct answer
A.
Hover over the person icon in Pardot and select "Grant Account Access"
B.
Create a new admin user for the Pardot Team Member
C.
Email Pardot Support with a customized access link
D.
Click the "Grant Pardot Access" link within Pardot Account Setting

Quiz

3/10
Argument2
LenoxSoft's marketing team shares a list of company names of all external visitors on their
website with the regional sales managers. The regional managers use this list for cold calling and for
insight on whether any recent opportunities are active on their site.
Which sequence of steps should the Pardot Administrator take to automate this process?
Choose one answer
Select the answer
1 correct answer
A.
Enable Send daily prospect activity emails (for all prospects); Enable Page Actions to notify
managers.
B.
Enable Visitors Filters for a specific IP range; Enable Page Actions to notify managers.
C.
Enable Visitor Filters for a specific IP range; Enable Send daily visitor activity emails.
D.
Enable Send daily visitor activity emails; Enable Send daily prospect activity emails (for my
prospects).

Quiz

4/10
Argument4
What can be viewed within the Overview section of the Admin tab?
Select the answer
2 correct answers
A.
Account Edition
B.
Days left on current contract
C.
Emails sent by date
D.
Maliable database

Quiz

5/10
Argument3
A prospect believed to be on a drip program did not receive an email. What troubleshooting
step could an Administrator take to determine why the prospect did not receive the email?
Choose 3 answers
Select the answer
3 correct answers
A.
Check the Profile tab to make sure the prospect has the right drip program profile.
B.
Check the Audits tab to see if the prospect was on the correct lists when the email was sent.
C.
Check the Lifecycle tab to confirm whether the prospect entered the drip program before the
email was sent.
D.
Check the Overview tab to determine whether the prospect is unmailable.
E.
Check the Lists tab to determine whether the prospect is on the recipient list or any suppression
lists.

Quiz

6/10
Argument0
What is Lead Qualification?(select two)
Select the answer
2 correct answers
A.
The process of determining when a prospect is ready for follow up from your sales team.
B.
An automated set of actions that ensures your sales team gets a steady stream of purchase-ready
prospects.
C.
The process of determining when a prospect is ready for follow up from your marketing team.

Quiz

7/10
Argument2
Which Pardot asset would an Administrator create in order to collect the information form
prospects who are interested in being for an upcoming product launch?
Select the answer
1 correct answer
A.
Engagement program with product launch details.
B.
Email template with a form embedded into the HTML.
C.
Landing page without a form.
D.
Landing page with a form.

Quiz

8/10
Argument1
An Administrator wants to create a list whose members are all in the prospecting stage of the
opportunity.
Once the opportunity moves to another stage, the prospect should no longer be a member of this
list. Which automation tool should the Administrator use to create this list?
Select the answer
1 correct answer
A.
Static list
B.
Dynamic list
C.
Completion Action
D.
Automation Rule

Quiz

9/10
Argument3
What is true about custom redirects? [Choose two answers]
Select the answer
2 correct answers
A.
When a visitor clicks a custom redirect any completion actions associated with the custom redirect
will trigger.
B.
Custom redirects will continue to work if they are deleted in Pardot.
C.
When a visitor converts to a prospect completion actions on a custom redirect will trigger
D.
Custom redirects are great for linking to files or pages you do not host.

Quiz

10/10
Argument0
Prospects have what kind of relationship with Salesforce campaigns?
Select the answer
1 correct answer
A.
Many to Many
B.
Many to One
C.
One to One
D.
One to Many
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Info quiz:

  • Quiz name:Essentials of Pardot for Digital Marketers
  • Total number of questions:339
  • Number of questions for the test:50
  • Pass score:80%

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